Burton: The Brand That Shaped Modern Snowboarding
Since its foundation in 1977 by Jake Burton Carpenter in Vermont, USA, Burton has played a defining role in the evolution of modern snowboarding. From the earliest days of the sport to today's world-class competitions and backcountry adventures, Burton has consistently pushed innovation, quality and rider experience to new levels.
Today, Burton is recognised worldwide as one of the leading snowboard brands, offering premium snowboards, bindings, boots, technical outerwear and accessories for riders of every level. Whether you're taking your first turns or exploring steep alpine terrain, Burton develops equipment designed to perform in every condition.
At Back in Black, we are snowboard specialists and an official Burton dealer. Every season we carefully select one of the most complete Burton collections available, with a particular focus on Burton snowboards, the revolutionary Step On® system and the premium Burton [ak] outerwear collection, trusted by riders who demand maximum performance in the mountains.
Burton Snowboards for Every Riding Style
Burton designs snowboards for every discipline, including freestyle, all-mountain, freeride, powder and splitboarding. Whatever your riding style or experience level, Burton offers a board engineered to help you progress and enjoy every day on the snow.
Explore our selection of Burton snowboards, including legendary models such as the Burton Custom, Custom X, Process, Flight Attendant and the renowned Family Tree collection. These boards combine innovative shaping, premium construction and decades of design expertise to deliver exceptional performance across all terrain.
Female riders can also discover our range of Burton women's snowboards, developed specifically to provide lightweight construction, confidence and precision in every snow condition.
Burton Step On®: The Future of Snowboard Bindings
Burton changed the snowboard industry with the introduction of the Step On® system. By eliminating traditional binding straps, Step On® allows riders to step directly into their bindings while maintaining outstanding response, security and board control.
The system has become one of the most popular innovations in modern snowboarding, appreciated by beginners and experienced riders alike for its convenience, reliability and fast entry.
At Back in Black you'll find a wide range of Burton men's snowboard bindings, together with compatible Step On® boots for men, women and kids.
Burton [ak]: Premium Technical Outerwear
One of the highlights of our Burton collection is the extensive range of Burton [ak] technical apparel. Designed for riders who spend long days in the mountains, Burton [ak] represents the highest level of Burton's outerwear technology.
Featuring advanced GORE-TEX® fabrics, premium insulation and highly durable construction, Burton [ak] jackets and pants are built to withstand harsh weather while providing maximum breathability and freedom of movement. Whether you're riding powder, exploring the backcountry or enjoying resort laps in difficult conditions, Burton [ak] delivers exceptional protection and comfort.
Discover our collection of Burton men's snowboard jackets, technical pants and premium Burton [ak] outerwear at Back in Black.
Burton Boots & Bindings
Burton is equally respected for its snowboard boots and bindings. Popular models such as the Photon, Ion, Ruler, Cartel, Genesis and Mission have earned an outstanding reputation thanks to their comfort, durability and performance.
Designed to maximise board feel and power transfer while keeping your feet comfortable throughout the day, Burton boots and bindings are trusted by snowboarders around the world.
Why Buy Burton from Back in Black?
As dedicated snowboard specialists, we carefully select the best Burton products every season to offer one of the strongest Burton collections in Europe. Our range includes the latest snowboards, Step On® systems, boots, bindings and an extensive selection of Burton [ak] technical clothing.
Our experienced team is passionate about snowboarding and can help you choose the right Burton equipment based on your riding style, ability and the terrain you love most.
Whether you're looking for your first snowboard setup or upgrading your gear for the next winter adventure, Back in Black offers expert advice, fast shipping and the confidence of buying from an official Burton dealer.
Frequently Asked Questions about Burton
Which Burton snowboard should I choose?
It depends on your riding style and experience. The Burton Custom is one of the most versatile all-mountain snowboards, while the Family Tree range is designed for freeride and powder enthusiasts.
What is Burton Step On®?
Step On® is Burton's innovative strap-free binding system that allows riders to quickly step into their bindings while maintaining excellent board control and responsiveness.
What makes Burton [ak] different?
Burton [ak] is Burton's premium technical outerwear collection. Built with GORE-TEX® fabrics and advanced mountain technology, it is designed for demanding riders who require maximum protection in all weather conditions.
Is Burton suitable for beginners?
Absolutely. Burton offers snowboards, boots and bindings for every skill level, from first-time riders to experienced snowboarders looking for top-level performance.
Why choose Back in Black for Burton equipment?
As an official Burton dealer and snowboard specialist, we offer expert advice, a carefully selected product range and one of Europe's strongest Burton [ak] collections, helping every rider find the perfect setup.
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